Customers and employment are key
Thanks to this approach, two thirds of Dreambaby personnel are still working. Colruyt Group tries to help its customers and to keep as much people employed as possible. Noor: "In April, we will have to take new initiatives; indeed, the coronavirus does not stop baby's from being born."
Dreambaby started a working group this week to think of structural solutions to this specific problem. The team already prepared a warehouse to centralise the baby gift lists packages. This will save us many kilometres and unburden Dreambaby co-workers a little. Afterwards, we will evaluate which measures we will need in the longer run. What matters most now is to do everything we can to help mums, dads and their babies.