Sustainable and responsible fish and seafood

What are sustainable fish and seafood? In short: fishing or farming fish, shellfish and crustaceans with respect for the environment, the workers and the animals. Something we support completely. That’s why you’ll only find sustainable fish and seafood in our own brand range. Since 2013.

Preserving wild aquatic biodiversity

Aquatic biodiversity is a wealth we must preserve, as much for ourselves as for the fauna and flora of which it consists. With this in mind, we only use fisheries which are committed to preserving sufficient fish populations and which only use humane fishing methods. That way, you’re sure that the fish in your stew was fished responsibly.

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Fish red mullet
We only use fisheries which are committed to preserving sufficient fish populations and which exclusively use humane fishing methods.

Sustainable and responsible aquaculture

Aquaculture products are an ideal solution for completing our range of fish products. Aquaculture focuses on salmon, pangasius, tilapia, trout and scampi. We want to be at the forefront of sustainable initiatives in this area and offer products which respect the animals, the environment and the workers. By buying products from responsible aquaculture, you know that you’re consuming products in keeping with the principles that we stand for.

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Preparing tilapia fillets
Sustainable and responsible aquaculture products are an ideal way to complete our range of fish products.

With this initiative, we contribute to the following Sustainable Development Goals of the United Nations.

Responsible consumption & production Life below water