NewStory is Colruyt Group's second-hand formula. A new story and a sequel. Indeed, NewStory builds on the former Dreambaby Second-hand platform. We still guarantee the same service, but for a larger range of products. Apart from typical investment goods for babies such as car seats, used children's things can also get a new life from now on. We offer children's bicycles and larger toys for instance.

Easy and reliable

With the slogan 'First-class Second-hand' we offer a fast, reliable and comfortable alternative for the existing second-hand platforms. We bring buyers and sellers together, we make the process easier and we take care of service and confidence.


How does it work?

Simple. If you want to sell something, you can offer it for sale at a collection and pick-up point or during a collection action. Our co-workers check it for visible flaws and neatness. If your article meets the requirements, we offer it for sale for two months and we make arrangements with interested buyers. The buyer can reserve articles online and have a look at them at the pick-up point, without obligation to buy. Deal settled? You, the seller, receive 75% of the sales price in the form of a Colruyt Group purchase card.

More room at home. You determine the price. We take care of everything. Selling your baby and child gear becomes child's play!



+32 (0)2 363 52 20

Monday to Sunday from 8 am to 10 pm


3 collection points on March 31, 2019

First-class Second-hand