Green Deal: evolution towards a circular economy

Our group joined the ‘Green Deal Circular Purchasing’, an initiative to accelerate the evolution towards a circular economy in which waste is turned into raw material again. We commit ourselves to start two new projects and to participate in the learning network in the next two years. In exchange, we can count on financing and support at content level. By joining the Green Deal Circular Purchasing we also want to push our existing circular projects in the right direction and achieve quicker progress.

Old material gets second life

Colruyt Group believes in the circular economy and has already taken steps to realise the conversion. Our cardboard waste is recycled into Boni Selection fruit trays and folding boxes for customers. We also have old office furniture renovated or processed into new furniture. When we renovate or demolish buildings, we try to find a useful destination for as many useful elements as possible. Doors, wooden walls and windows are reused as much as possible or are made freely available to associations and good causes.

Recycle cardboard waste
We recycle our cardboard waste into Boni Selection fruit trays and folding boxes for customers.

Goal for 2050

By 2050 Flanders wants to have a circular economy, in which there is no more waste and raw material circuits are closed. With their purchase policy, companies, authorities and organisations can give this switchover a powerful boost. For this reason, the Green Deal wants to help realise more than 100 circular purchase projects within the next two years and develop, share and disseminate knowledge about circular purchasing. The Green Deal Circular Purchasing is an initiative of the government (Vlaanderen Circulair), in cooperation with sustainability network The Shift, VVSG (association of Flemish cities and towns) and Bond Beter Leefmilieu (union for a better environment).


With this initiative, we contribute to the following Sustainable Development Goals of the United Nations.

Industry, innovation & infrastructure Sustainable cities and communities Responsible consumption & production Partnerships for the goals