Our identity

Find out what drives us and what we stand for, what our mission and values are and how they have grown. Our unique identity is not a coincidence, but the result of generations of entrepreneurship. 


Watch an overview of the key moments in Colruyt Group's story, from the very beginning to now.

Mission & values

Colruyt Group is a family business with a strong identity. This translates into our mission statement and nine key values.