You are ‘by far’ the best customer
With the campaign ‘You are ‘by far’ the best customer’ we want to support both our customers and our shop staff. We’ve all been at home for a couple of weeks now and this is causing quite some stress for everyone. It is important to realise that we face this challenge together and that we must persevere with our efforts.
Campaign in all food stores
The campaign is running in the various Colruyt Group food stores: Colruyt Laagste Prijzen, OKay, Spar, Bio-Planet. Through various channels, we want to emphasise in a nice and positive way that it is still important to comply with all the measures. This means: keep your distance, come to the shop alone, queue patiently ...
Thanks to our employees
Even during this exceptional period our shop staff continue to give the best of themselves every day. They strictly apply the safety rules and specific measures, and they ensure every day that our customers can do their shopping safely and smoothly. With this campaign we ask for understanding and respect for their hard work in these rather difficult circumstances. By taking care of each other we also remain the best friends ‘by far’. The customer is always king, but our co-workers are our heroes!”